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Segment build failed

POST

POSTed to your webhook URL when an async segment build fails due to an enrichment or workflow error.

Media typeapplication/json

Posted to your webhook_url when segment creation fails due to an enrichment or workflow error.

object
event
required
string
Allowed values: segment.failed
segment_id
required
string
audience_id

Audience wrapper ID if one was created alongside the segment.

string | null
org_id
required
string
status
required
string
Allowed values: failed
subtype
string
Allowed values: matched similarity propensity
failure_reason

Human-readable explanation of the failure.

string
Example
{
"event": "segment.failed",
"segment_id": "seg_abc123",
"audience_id": "aud_abc123",
"org_id": "org_xyz",
"status": "failed",
"failure_reason": "No usable identity columns found in uploaded file."
}

Your endpoint acknowledged the event.