Get demographic breakdown for an audience

GET

/v1/audiences/{id}/demographics

curl --request GET \
  --url https://dev-api.infiniteaudience.ai/v1/audiences/example/demographics \
  --header 'Authorization: Bearer <token>'

• Development API Server

Returns a BigQuery-computed demographic breakdown for the audience, evaluated over the audience as a composition: its include-role segments combined per set_logic, minus any excluded segments. Works for every composition — pure-filter, a single non-filter subtype (matched, similarity, propensity), or a genuine mix — via a materialized scratch id-set bridge for compositions that include a non-filter segment. Response is cached server-side for 20 minutes. Requires ‘discovery’ scope.

Authorizations

• bearerAuth

Parameters

Path Parameters

id

required

string

Audience document ID.

Responses

200

Demographic breakdown.

Media typeapplication/json

object

audience_id

string

record_count

integer

demographics

object

median_age

number

female_pct

number

homeowner_pct

number

children_pct

number

college_pct

number

high_income_pct

number

generated_at

string format: date-time

Example^generated

{
  "audience_id": "example",
  "record_count": 1,
  "demographics": {
    "median_age": 1,
    "female_pct": 1,
    "homeowner_pct": 1,
    "children_pct": 1,
    "college_pct": 1,
    "high_income_pct": 1
  },
  "generated_at": "2026-04-15T12:00:00Z"
}

401

Missing or invalid Bearer token. Obtain one via POST /v1/auth/token. When a token was supplied but rejected, code distinguishes TOKEN_EXPIRED (the token’s lifetime has passed — request a new one via POST /v1/auth/token and retry) from TOKEN_INVALID (malformed or revoked — re-authenticate).

Media typeapplication/json

object

error

required

Stable machine-readable error code (e.g. INVALID_STATUS_TRANSITION, BILLING_INSUFFICIENT_BALANCE). Always present.

string

message

Human-readable explanation of the error.

string

code

Alternate machine-readable code — present on some endpoints as an alias for error for backward compatibility.

string

request_id

Opaque support/debug identifier when available.

string

key

additional properties

any

Examples

{
  "error": "Unauthorized: Missing or invalid Authorization header"
}

{
  "error": "Unauthorized",
  "code": "TOKEN_EXPIRED",
  "message": "Your session has expired. Please sign in again."
}

403

Token is valid but lacks the required scope for this endpoint. Check the endpoint description for the required scope (discovery, purchase, or account).

Media typeapplication/json

object

error

required

Stable machine-readable error code (e.g. INVALID_STATUS_TRANSITION, BILLING_INSUFFICIENT_BALANCE). Always present.

string

message

Human-readable explanation of the error.

string

code

Alternate machine-readable code — present on some endpoints as an alias for error for backward compatibility.

string

request_id

Opaque support/debug identifier when available.

string

key

additional properties

any

Examples

Examplemissing_scope

{
  "error": "SCOPE_REQUIRED",
  "message": "This endpoint requires the purchase scope."
}

404

Resource not found or not accessible to the calling org.

Media typeapplication/json

object

error

required

Stable machine-readable error code (e.g. INVALID_STATUS_TRANSITION, BILLING_INSUFFICIENT_BALANCE). Always present.

string

message

Human-readable explanation of the error.

string

code

Alternate machine-readable code — present on some endpoints as an alias for error for backward compatibility.

string

request_id

Opaque support/debug identifier when available.

string

key

additional properties

any

Examples

Examplenot_found

{
  "error": "Audience not found"
}

502

The underlying BigQuery query failed, or (AGGREGATION_FLOOR_NOT_MET) the result set is too small to return while preserving individual-level privacy. message is always a friendly, client-safe description — the raw BigQuery error is never returned.

Media typeapplication/json

object

error

required

Stable machine-readable error code (e.g. INVALID_STATUS_TRANSITION, BILLING_INSUFFICIENT_BALANCE). Always present.

string

message

Human-readable explanation of the error.

string

code

Alternate machine-readable code — present on some endpoints as an alias for error for backward compatibility.

string

request_id

Opaque support/debug identifier when available.

string

key

additional properties

any

Examples

{
  "error": "Bad Gateway",
  "code": "AGGREGATION_FLOOR_NOT_MET",
  "message": "For privacy reasons, a minimum of 50 records is required to view this information."
}

{
  "error": "Bad Gateway",
  "code": "BQ_TABLE_MISSING",
  "message": "This data is missing — it may have expired or the original upload never finished processing. Try re-uploading, or contact support if this persists."
}